The new Beats Studio represents the next generation of the original headphone that put Beats on the map, capturing the hearts and ears of consumers with a premium sound experience. With the new Studio, the challenge was to find a way to progress the design of the original, reimagining it both functionally and aesthetically in an even more modern and compelling way.
Every detail in the new Studio was specially crafted to create a streamlined look, feel, and fit. The new design features lighter materials, increased strength, improved flexibility and an acute attention to detail. Drawing inspiration from the classic highlights of the Porsche 911, automotive surfacing techniques were used to capture light and reflection in interesting ways. There are no visible screws. There are no straight lines. The new design also features an ergonomic adjustment mechanism around the ear cups that enables them to adapt to the head without restriction via a single floating pivot.